An agency born to put you in context
Barcelona in Context is a Barcelona-based tourism agency organising private cultural tours, monument visits and excursions across Catalonia. Our guides, visitor assistants and reservations team work with individual travellers, families, travel agencies, hotels and companies. Tours are available in English, Spanish and Catalan. Tell us your dates, group size and interests, and our reservations team will prepare a proposal for your visit.
What we believe
A monument without context is scenery. Our founding conviction is that Barcelona rewards understanding: the same façade means more when you know who paid for it, who built it, and what the city was arguing about at the time. “Et posem en context” — we put you in context — is not a slogan for us; it is the product.
We combine experience and tradition with a will to innovate: classical city visits, monographic monument visits, thematic routes, excursions across Catalonia, and formats that did not exist until a client imagined them. Everything can be adapted; consensus with the client is how every itinerary starts.
How we work is simple: efficacy and professionalism in every field, and the attitude of giving the best service. Write or call; we listen first and send a personalised proposal.
The team
A permanent team of full-time guides plus a reservations department, supported by a trusted network of Official Guides of Catalonia, accompanying guides, tourist informers, assistants and professional drivers across the territory.
Management
Ramon Camprubí — Co-founder & Operations
Mercè Mill — Co-founder & licensed Official Guide
Julien Vanni — Reservations Department & Guide
Helena Sales — Manager of Palau & licensed Official Guide
Guides & visitor assistants
Who we serve
Travellers
Individuals, couples and families who want the city explained, not just shown.
Travel trade
Travel agencies, international and national tour operators, and DMCs who need a reliable local operating partner.
Hotels & concierges
Guest experiences delivered to the standard your property promises.
Monuments & institutions
Visitor operations, guide teams and event services for heritage venues.
Companies
Congress programmes, incentives, team building and corporate events.
Our work with heritage venues
A Palau de la Música Catalana resolution dated 16 September 2024 records the award to Barcelona In Context SL of the contract for regular guided visits (PMC 002/2024).
La Casa de la Seda’s legal notice identifies Barcelona in Context S.L.U. as its manager and website owner. These venue sources provide further information about the company behind our tours.
Palau de la Música Catalana — 2024 award resolution (PDF, Catalan)